Ghemawat, Pankaj.
Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat. - Boston, Mass. : Harvard Business School Press, c2007. - xii, 257 p. : ill., maps ; 24 cm.
Includes bibliographical references and index.
Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started.
9781591398660 (hbk.)
2007009124
International business enterprises--Management.
Strategic planning.
Intercultural communication.
HD62.4 / .G44 2007
658.4012 / GHE 2007
Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat. - Boston, Mass. : Harvard Business School Press, c2007. - xii, 257 p. : ill., maps ; 24 cm.
Includes bibliographical references and index.
Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started.
9781591398660 (hbk.)
2007009124
International business enterprises--Management.
Strategic planning.
Intercultural communication.
HD62.4 / .G44 2007
658.4012 / GHE 2007