Asia Pacific University Library catalogue


Marketing research : an applied orientation / Naresh K. Malhotra.

By: Malhotra, Naresh KMaterial type: TextTextPublication details: London : Prentice-Hall International, c1999Edition: 3rd int. edDescription: 1 v. (various pagings) : ill., ports. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0130945935 (pbk.); 9780130945938 (pbk.)Subject(s): Marketing research | Marketing research -- MethodologyDDC classification: 658.83 LOC classification: HF5415.2 | .M35 1999
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Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APIIT Library
CD-ROM Shelf
CD-ROM CD-25-85 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00035976
General Circulation General Circulation APIIT Library
CD-ROM Shelf
CD-ROM CD-25-85A (Browse shelf (Opens below)) 2 Available (No use restrictions) 00034484
General Circulation General Circulation APU Library
Open Shelf
Book HF5415.2 .M35 1999 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00027755
General Circulation General Circulation APU Library
Open Shelf
Book HF5415.2 .M35 1999 c.2 (Browse shelf (Opens below)) 2 Available (No use restrictions) 00027756

Includes bibliographical references and index.

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