Marketing channels / Anne T. Coughlan ... [et al.].
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TextPublication details: Upper Saddle River NJ : Pearson/Prentice Hall, c2006Edition: International ed., 7th edDescription: xx, 555 p. : ill. ; 24 cmISBN: 9780131275553 (pbk.) ; 0131275550 (pbk.) Subject(s): Marketing channels | Management and Business StudiesDDC classification: 658.87 LOC classification: HF5415.129 | .M37 2006
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APU Library Open Shelf | Book | HF5415.129 .M37 2006 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027922 |
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| HF5415.127 .M66 2022 c.1 Global marketing & advertising : understanding cultural paradoxes / | HF5415.127 .P47 1993 c.1 The one to one future : | HF5415.127 .P47 1997 c.2 Enterprise one to one : | HF5415.129 .M37 2006 c.1 Marketing channels / | HF5415.13 .A23 2010 c.1 Strategic market management : | HF5415.13 .A36 2002 c.1 Internal marketing : | HF5415.13 .A47 2007 c.2 Strategic marketing : |
"Pearson international edition" -- Cover.
Includes bibliographical references and index.
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