Asia Pacific University Library catalogue


The customer revolution : how to thrive when customers are in control / Patricia B. Seybold with Ronni T. Marshak and Jeffrey M. Lewis.

By: Seybold, Patricia BContributor(s): Lewis, Jeffrey M | Marshak, Ronni TMaterial type: TextTextPublication details: New York : Crown Business, c2001Description: xvii, 395 p. : ill. ; 25 cmISBN: 0609607723 (hbk.); 9780609607725 (hbk.)Subject(s): Industrial management -- United States | Product management -- United States | Brand name products -- United States | Technological innovations -- United States -- Management | Consumers -- United StatesDDC classification: 658.812 LOC classification: HD70.U5 | S49 2001Online resources: Contributor biographical information | Sample text | Table of contents | Publisher description
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Book HD70.U5 S49 2001 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00010538
General Circulation General Circulation APU Library
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Book HD70.U5 S49 2001 c.2 (Browse shelf (Opens below)) 2 Available (No use restrictions) 00027705

Includes index.

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