The informed student guide to marketing / edited by Philip J. Kitchen and Tony Proctor.
Material type: TextPublication details: London : Thomson Learning, c2001Description: xi, 321 p. : ill. ; 24 cmISBN: 186152546X (pbk.); 9781861525468 (pbk.)Other title: MarketingSubject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .I48 2001Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF5415 .I48 2001 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00029042 |
Includes bibliographical references.
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