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Zikmund, William G.

Business research methods / William G. Zikmund. - 2nd ed. - Chicago : Dryden Press, c1988. - xvii, 715 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0030123623 (hbk.) 9780030123627 (hbk.)

LCCN: 87005284

Subjects--Topical Terms:
Management--Research.
Business--Research.

LC Class. No.: HD30.4 / .Z55 1988

Dewey Class. No.: 658.403072 / ZIK 1988

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