Marshall, Greg W.
Marketing management / Greg W. Marshall, Mark W. Johnston. - Int. ed. - Boston : McGraw-Hill Irwin, c2010. - 566 p. : col. ill., col. map ; 29 cm.
Includes bibliographical references and indexes.
9780071288651 (pbk.) 0071288651 (pbk.)
2008045879
Marketing--Management.
HF5415.13 / .M37 2010
658.8 / MAR 2010
Marketing management / Greg W. Marshall, Mark W. Johnston. - Int. ed. - Boston : McGraw-Hill Irwin, c2010. - 566 p. : col. ill., col. map ; 29 cm.
Includes bibliographical references and indexes.
9780071288651 (pbk.) 0071288651 (pbk.)
2008045879
Marketing--Management.
HF5415.13 / .M37 2010
658.8 / MAR 2010