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Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. - Int. ed. - Boston : McGraw-Hill/Irwin, c2008. - xvi, 382 p. : ill. ; 26 cm.

Includes index.

ISBN: 9780071266345 (pbk.) 0071266348 (pbk.)

LCCN: 2007009178

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .E87 2008

Dewey Class. No.: 658.83 / ESS 2008

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