Teboul, James, 1940-
Service is front stage : positioning services for value advantage / James Teboul. - Great Britain : Palgrave Macmillan, c2006. - xi, 161 p. : ill. ; 25 cm. - INSEAD business press. .
Includes bibliographical references (p. 146-149) and index.
9780230006607 (hbk.)
2006045398
GBA627110 bnb
013414353 Uk
Customer services--Management.
Service industries--Management.
Total quality management.
HF5415.5 / .T43 2006
658.812 / TEB 2006
Service is front stage : positioning services for value advantage / James Teboul. - Great Britain : Palgrave Macmillan, c2006. - xi, 161 p. : ill. ; 25 cm. - INSEAD business press. .
Includes bibliographical references (p. 146-149) and index.
9780230006607 (hbk.)
2006045398
GBA627110 bnb
013414353 Uk
Customer services--Management.
Service industries--Management.
Total quality management.
HF5415.5 / .T43 2006
658.812 / TEB 2006