Greenberg, Paul.
CRM at the speed of light : essential customer strategies for the 21st century / Customer relationship management at the speed of light Paul Greenberg. - 3rd ed. - New York : McGraw-Hill/Osborne, c2004. - xviii, 670 p. : ill. ; 24 cm.
Includes index.
0072231734 (hbk.) 9780072231731 (hbk.)
2005295325
Customer relations--Management.
Electronic commerce.
HF5415.5 / .G74 2004
658.812 / GRE 2004
CRM at the speed of light : essential customer strategies for the 21st century / Customer relationship management at the speed of light Paul Greenberg. - 3rd ed. - New York : McGraw-Hill/Osborne, c2004. - xviii, 670 p. : ill. ; 24 cm.
Includes index.
0072231734 (hbk.) 9780072231731 (hbk.)
2005295325
Customer relations--Management.
Electronic commerce.
HF5415.5 / .G74 2004
658.812 / GRE 2004