Asia Pacific University Library catalogue


Internet marketing : readings and online resources / [edited by] Paul Richardson. - New York : McGraw-Hill/Irwin, c2001. - xii, 350 p. : ill. ; 24 cm. - The McGraw-Hill/Irwin series in marketing. .

Includes bibliographical references (p. 347-350) and indexes.

0072427930 (pbk.) 9780072427936 (pbk.)

00056868


Internet marketing.

HF5415.1265 / .I58 2001

658.84 / INT 2001