Asia Pacific University Library catalogue


Wilcox, Dennis L.

Public relations : strategies and tactics / Dennis L. Wilcox, Glen T. Cameron. - 10th ed. - Boston : Allyn & Bacon, c2009. - xxx, 594 p. : ill. ; 26 cm.

Previous ed.: 2009. "International edition"--Cover. Formerly CIP.

Includes bibliographical references and index.

9780205099160 (pbk.) 0205099165 (pbk.)

GBB138190 bnb


Public relations.
Public relations--United States.

HM122 / .W55 2009

659.2