Asia Pacific University Library catalogue


The marketing of tourism products : concepts, issues, and cases / [edited by] A.V. Seaton, M.M. Bennett. - London : Thomson Learning, 1996. - xx, 540 p. : ill., maps ; 25 cm.

First published: 1996.

Includes bibliographical references and index.

1861523025 (pbk.) 9781861523020 (pbk.)

2004275759


Tourism--Marketing.

G155.A1 / M37 1996

338.47910688 / MAR 1996