Asia Pacific University Library catalogue


SHANTINI DEVI D/O SHANMUGANATHAN (TP025604)

AN EXPLORATORY STUDY ON SHOPPING EXPERIENCE, SERVICE QUALITY, WEBSITE QUALITY TOWARDS CUSTOMER SATISFACTION IN ONLINE SHOPPING AMONG GENERATION Y IN MALAYSIA / SHANTINI DEVI D/O SHANMUGANATHAN - Kuala Lumpur : Asia Pacific University, 2014. - 101 p. : ill. ; 30 cm.

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.

PG-20-4185