Cross-cultural communication : the essential guide to international business /
Gerard Banon ... [et al.] ; edited by John Mattock.
- 2nd rev. ed.
- London ; Sterling, VA : Kogan Page, 2003.
- viii, 176 p. : ill. ; 24 cm.
Previously published as: International management. London : Kogan Page Ltd., 1999.
Includes bibliographical references (p. [169]-170) and index.
9780749439224 (pbk.) 074943922X (pbk.)
2003000965
Business communication--Cross-cultural studies.
Intercultural communication.
International business enterprises--Management--Social aspects.
HF5718 / .C77 2003
658.18 / CRO 2003
Previously published as: International management. London : Kogan Page Ltd., 1999.
Includes bibliographical references (p. [169]-170) and index.
9780749439224 (pbk.) 074943922X (pbk.)
2003000965
Business communication--Cross-cultural studies.
Intercultural communication.
International business enterprises--Management--Social aspects.
HF5718 / .C77 2003
658.18 / CRO 2003