Dess, Gregory G.
Strategic management : creating competitive advantages / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - Boston : McGraw-Hill/Irwin, c2008. - xxx, 484 p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases.
9780071287845 (pbk.) 0071287841 (pbk.)
2007034062
Strategic Management.
HD30.28 / .D47 2008
658.4012 / DES 2008
Strategic management : creating competitive advantages / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - Boston : McGraw-Hill/Irwin, c2008. - xxx, 484 p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases.
9780071287845 (pbk.) 0071287841 (pbk.)
2007034062
Strategic Management.
HD30.28 / .D47 2008
658.4012 / DES 2008