Asia Pacific University Library catalogue


Howkins, John, 1945-

The creative economy : how people make money from ideas / John Howkins. - Updated ed. - London : Penguin, c2002. - xviii, 269 p. ; 20 cm.

Reprinted with new material. Includes bibliographical references (p. 246-251) and index.

9780140287943 (pbk.) 0140287949 (pbk.)


Creative ability in business.
Success in business.
Corporate profits.

HD53 / .H69 2002

658.4063 / HOW 2002