Asia Pacific University Library catalogue


OU LEI (TP029967)

AN EXPLORATORY STUDY ON CHINA YOUNG CONSUMER BUYING BEHAVIOUR TOWARDS LUXURY PRODUCTS / OU LEI. - Kuala Lumpur : Asia Pacific University, 2013. - 47 p. : ill. ; 30 cm.

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

PG-20-3969