Asia Pacific University Library catalogue


LIM MEI KEI (TP025479)

A STUDY ON THE FACTORS THAT AFFECT ON THE USAGE OF ELECTRONIC TICKETING IN AIRLINE INDUSTRY AMONG CONSUMER IN MALAYSIA / LIM MEI KEI - Kuala Lumpur : Asia Pacific University, 2013. - 112 p. : ill. ; 30 cm.

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

PG-20-3991