Asia Pacific University Library catalogue


Hill, Charles W. L.

International business : competing in the global marketplace / Charles W. L. Hill. - 8th int. student ed. - New York : McGraw-Hill/Irwin, c2011. - xxiii, 718 p. : ill. (some col.), col. maps ; 29 cm.

Includes bibliographical references and indexes.

National differences in political economy -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The global capital market -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R&D -- Global human resource management -- Accounting in the international business -- Financial management in the international business.

'International Business' addresses the strategic, structural and functional implications of international business in firms around the world.

9780071220835 (pbk.) 0071220836 (pbk.)

2009033378


International business enterprises--Management.
Competition, International.

HD62.4 / .H55 2011

658.049 / HIL 2011