Asia Pacific University Library catalogue


DANA ZHURGENOVA (TP022245)

UNDERGRADUATES RESPONSES TOWARDS SEXUAL AND NON-SEXUAL APPEAL MATKETING STRATEGIES IN ADVERTISING / DANA ZHURGENOVA. - Kuala Lumpur : Asia Pacific University, 2014. - 127 p. : ill. ; 30 cm.

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

PG-20-4086