TAN HUA YI (TP025429)
A STUDY ON FACTORS INFLUENCING PURCHASING BEHAVIOR ON SMARTPHONES : MALAYSIAN CONSUMER' PERSPECTIVES / TAN HUA YI - Kuala Lumpur : Asia Pacific University, 2014. - 89 p. : ill. ; 30 cm.
A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.
PG-20-4153
A STUDY ON FACTORS INFLUENCING PURCHASING BEHAVIOR ON SMARTPHONES : MALAYSIAN CONSUMER' PERSPECTIVES / TAN HUA YI - Kuala Lumpur : Asia Pacific University, 2014. - 89 p. : ill. ; 30 cm.
A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.
PG-20-4153