Burgelman, Robert A.
Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. - 2nd ed. - Chicago : Irwin, c1996. - xiv, 923 p. : ill. ; 27 cm.
Includes bibliographical references and indexes.
0256091285 (pbk.) 0071149465 (pbk.) 9780071149464 (pbk.)
94044907
Technological innovations--Management.
New products--Management.
High technology industries--Management.
HD45 / .B87 1996
658.514 / BUR 1996
Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. - 2nd ed. - Chicago : Irwin, c1996. - xiv, 923 p. : ill. ; 27 cm.
Includes bibliographical references and indexes.
0256091285 (pbk.) 0071149465 (pbk.) 9780071149464 (pbk.)
94044907
Technological innovations--Management.
New products--Management.
High technology industries--Management.
HD45 / .B87 1996
658.514 / BUR 1996