Asia Pacific University Library catalogue


Guth, David W.

Public relations : a values-driven approach / David W. Guth and Charles Marsh. - 6th ed. - Boston : Pearson, c2017 - xvii, 365 p. : col. ill. ; 29 cm.

Includes bibliographical references and indexes.

9780205897766 (pbk.) 0205897762 (pbk.)

2016005343


Public relations.
Public relations--Moral and ethical aspects.
Public relations--Case studies.

HM1221 / .G87 2017

659.2