Asia Pacific University Library catalogue


Parr-Rud, Olivia.

Business analytics using SAS enterprise guide and SAS enterprise miner : a beginner's guide / Olivia Parr-Rud - Cary, NC : SAS Instutite Inc., c2014. - xii, 168 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Defining the business objective -- Data types, categories, and sources -- Overview of descriptive and predictive analyses -- Data construction for analysis -- Descriptive analysis using SAS Enterprise Guide -- Market analysis using SAS Enterprise Guide -- Cluster analysis using SAS Enterprise Miner -- Tree analysis using SAS Enterprise Miner -- Predictive analysis using SAS Enterprise Miner

9781612907833 (pbk.)


Enterprise guide.
Enterprise miner.
SAS (Computer file).


Business intelligence.
Business planning--Statistical methods.


Electronic books.

HF5548.2 / .P37 2014