Asia Pacific University Library catalogue


JAHAN BABAYEVA (TP040745)

ELECTRONIC WORD-OF-MOUTH IN INSTAGRAM: AN EXPLORATION STUDY OF COMMUNICATION DRIVERS OF OPINION LEADERS AND OPINION SEEKERS AMONG MILLENIALS IN ASHGABAT, TURKMENISTAN / JAHAN BABAYEVA. - Kuala Lumpur : Asia Pacific University, 2017. - 78 p. : ill. ; 30 cm.

A dissertation submitted in fulfilment of the requirements for the award of Master of Science in International Business Communication (UCMF1610IBC).


Communication--Technological innovations--Social aspects.
Social media drivers--Research
Social media--millenials

PM-28-31