Feldwick, Paul.
The anatomy of humbug : how to think differently about advertising / Paul Feldwick. - Kibworth Beauchamp : Matador, [2015] - xii, 191 p. : 1 ill. ; 23 cm
Includes bibliographical references and index.
9781784621926 (hbk.)
Advertising--Psychological aspects.
HF5822.P38 / F45 2015
659.1019
The anatomy of humbug : how to think differently about advertising / Paul Feldwick. - Kibworth Beauchamp : Matador, [2015] - xii, 191 p. : 1 ill. ; 23 cm
Includes bibliographical references and index.
9781784621926 (hbk.)
Advertising--Psychological aspects.
HF5822.P38 / F45 2015
659.1019