ZHOU JINGCHENG (TP045291).
A STUDY ON FACTORS INFLUENCING THE REPURCHASE INTENTIONS OF GENERATION Y IN RETAIL ONLINE STORES IN SHANGHAI CHINA / ZHOU JINGCHENG. - Kuala Lumpur : Asia Pacific University, 2018. - 81 p. : ill. ; 30 cm.
A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1702MBA).
Electronic commerce--China.
Generation Y--China.
PM-29-52
A STUDY ON FACTORS INFLUENCING THE REPURCHASE INTENTIONS OF GENERATION Y IN RETAIL ONLINE STORES IN SHANGHAI CHINA / ZHOU JINGCHENG. - Kuala Lumpur : Asia Pacific University, 2018. - 81 p. : ill. ; 30 cm.
A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1702MBA).
Electronic commerce--China.
Generation Y--China.
PM-29-52