Asia Pacific University Library catalogue


Thomas, Christopher R.

Managerial economics : foundations of business analysis and strategy / Christopher R. Thomas, S. Charles Maurice. - 12th ed. ; Int. student ed. - New York : McGraw-Hill Education, 2016. - xxii, 714 p. : ill., diagram ; 24 cm - The McGraw-Hill economics series. . - The McGraw-Hill economics series. .

Includes index.

Helps to develop critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms.

9781259251078 (pbk.) 1259251071 (pbk.)


Managerial economics.
Business economics.

HD30.22 / .T46 2016