Asia Pacific University Library catalogue


Barringer, Bruce R.

Entrepreneurship : successfully launching new ventures / Bruce R Barringer; R Duane Ireland. - 6th ed. ; Global ed. - New York, NY : Pearson Education, [2019] - 617 p. : col. ill. ; 28 cm

Includes index.

Decision to become an entrepreneur -- Developing successful business ideas -- Moving from an idea to an entrepreneurial firm --
Managing and growing an entrepreneurial firm.

9781292255330 (pbk.) 1292255331 (pbk.)


Entrepreneurship.
New business enterprises.

HB615 / .B37 2019