CHOUHOURA ABDALLAH ISMAN (TP044518)
THE INFLUENCE OF SOCIAL MEDIA (FACEBOOK AND INSTAGRAM) ON CONSUMER BUYING BEHAVIOUR TOWARDS MOBILE PHONES IN KUALA LUMPUR, MALAYSIA / CHOUHOURA ABDALLAH ISMAN . - Kuala Lumpur : Asia Pacific University, 2018 - 86 p. : ill. ; 30 cm.
A thesis submitted in fulfillment of the requirements for the award of the degree of Master of Business Administration in Euro Asia Business (UCMF1708EAMBA)
Facebook (Electronic resource)
Online social networks
Internet marketing.
Consumer behaviour.
PM-30-34
THE INFLUENCE OF SOCIAL MEDIA (FACEBOOK AND INSTAGRAM) ON CONSUMER BUYING BEHAVIOUR TOWARDS MOBILE PHONES IN KUALA LUMPUR, MALAYSIA / CHOUHOURA ABDALLAH ISMAN . - Kuala Lumpur : Asia Pacific University, 2018 - 86 p. : ill. ; 30 cm.
A thesis submitted in fulfillment of the requirements for the award of the degree of Master of Business Administration in Euro Asia Business (UCMF1708EAMBA)
Facebook (Electronic resource)
Online social networks
Internet marketing.
Consumer behaviour.
PM-30-34