Asia Pacific University Library catalogue


ABDULLA MUIZ FUAD (TP016578)

EXPLORING THE EFFECTS OF BUDGET TOURISM MARKETING ON LUXURY BRANDING OF MALDIVES / ABDULLA MUIZ FUAD. - Kuala Lumpur : Asia Pacific University, 2018 - 88 p. : ill. ; 30 cm.

A dissertation submitted in partial fulfillment of the requirements of Staffordshire University for the degree of M.Sc. in Global Marketing Management (UCMF1708GMM)


Tourism--Marketing.
Luxuries--Marketing.
Luxury goods industry--Maldives.
Brand name products--Marketing.--Maldives.

PM-30-36