TEY KAH SHIN (TP042175)
EFFECT OF WEBSITE QUALITY OF ONLINE SHOPPING SITE LAZADA ON ONLINE PURCHASE AMONG ONLINE CONSUMERS IN KLANG VALLEY, MALAYSIA / TEY KAH SHIN. - Kuala Lumpur : Asia Pacific University, 2020. - 95 pages : illustrations ; 30 cm.
A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology & Innovation for the degree of B.A (Hons) in Media Marketing (UC3F1906MDM).
The research intends to investigate the effect of website quality of online shopping site Lazada, on online purchases among o=nline consumers in Klang Valley, Malaysia.
Web sites--Design--Malaysia.
Web sites--Marketing--Malaysia.
Teleshopping--Malaysia.
Customer satisfaction--Malaysia.
PG-23-0178
EFFECT OF WEBSITE QUALITY OF ONLINE SHOPPING SITE LAZADA ON ONLINE PURCHASE AMONG ONLINE CONSUMERS IN KLANG VALLEY, MALAYSIA / TEY KAH SHIN. - Kuala Lumpur : Asia Pacific University, 2020. - 95 pages : illustrations ; 30 cm.
A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology & Innovation for the degree of B.A (Hons) in Media Marketing (UC3F1906MDM).
The research intends to investigate the effect of website quality of online shopping site Lazada, on online purchases among o=nline consumers in Klang Valley, Malaysia.
Web sites--Design--Malaysia.
Web sites--Marketing--Malaysia.
Teleshopping--Malaysia.
Customer satisfaction--Malaysia.
PG-23-0178