Asia Pacific University Library catalogue


Shorthose, Jim.

Understanding creative business : values, networks, and innovation / Jim Shorthose and Neil Maycroft. - Burlington, VT : Gower Pub., c2016. - [ix], 346 pages : illustration ; 26 cm.

Includes bibliographical references (p. [329]-332) and index.

Values -- New spectacles for Juliette -- Why bother? : the expansion of care -- Taking part in the existence of things : an ecological lens -- Being good and doing right : a philosophical lens -- Everyday skills in care : contact lenses -- Seeing the right priorities : a professional lens -- Networks -- From a competitive economy to a creative ecology? -- How to make friend and influence people -- Who do i get into bed with? -- The nature of relationships -- Organising coral reefs -- Innovation -- Mozart and the innovation economy -- Thinking about the way to do thinking : epistemological choices -- Different methods : which tools to use, why, when, and how -- The flow of ideas : creative business innovation -- "The rules and peculiarities of various instruments" : innovation skills -- Houses of learning : cultural organizations for cultural innovation -- Summary -- Making a good dish of it : where is creativity? -- Creative business at a transformative moment?.

9781409407140 (hardback. : alk. paper) 1409407144 (hardback. : alk. paper) 9781138255746 (paperback)


Creative ability in business.

HD53 / .S56 2016

658.4/094