Kotler, Philip.
Marketing management / Philip Kotler. - 10th ed., Int. ed. - Upper Saddle River, N.J. : London : Prentice Hall ; Prentice Hall International (UK), c2000. - xxxii, 718, [32] p. : col.ill. ; 26 cm. - Prentice Hall International series in marketing .
Previous ed.: 1996. Includes indexes.
0130156841 (pbk.) 9780130156846 (pbk.)
Marketing.
Marketing--Management.
HF5415.13 / .K68 2000
658.8 / KOT 2000
Marketing management / Philip Kotler. - 10th ed., Int. ed. - Upper Saddle River, N.J. : London : Prentice Hall ; Prentice Hall International (UK), c2000. - xxxii, 718, [32] p. : col.ill. ; 26 cm. - Prentice Hall International series in marketing .
Previous ed.: 1996. Includes indexes.
0130156841 (pbk.) 9780130156846 (pbk.)
Marketing.
Marketing--Management.
HF5415.13 / .K68 2000
658.8 / KOT 2000