Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 7th int. ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2007. - xviii, 654 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and indexes.
013202358X (pbk.) 9780132023580 (pbk.)
2005056382
Consumer behavior.
HF5415.32 / .S65 2007
658.8342 / SOL 2007
Consumer behavior : buying, having, and being / Michael R. Solomon. - 7th int. ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2007. - xviii, 654 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and indexes.
013202358X (pbk.) 9780132023580 (pbk.)
2005056382
Consumer behavior.
HF5415.32 / .S65 2007
658.8342 / SOL 2007