Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 654 p. : ill. (some col.) ; 29 cm.
Includes bibliographical references and indexes.
9780137034963 (pbk.) 0137034962 (pbk.)
2009040547
Consumer behavior.
HF5415.32 / .S65 2011
658.8342 / SOL 2011
Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 654 p. : ill. (some col.) ; 29 cm.
Includes bibliographical references and indexes.
9780137034963 (pbk.) 0137034962 (pbk.)
2009040547
Consumer behavior.
HF5415.32 / .S65 2011
658.8342 / SOL 2011