Birch, Charles, 1971-
Successful e-business strategy : the potential of electronic marketplaces / Charles Birch. - Frenchs Forest, N.S.W. : Prentice Hall, c2001. - 148 p. : ill. ; 21 cm.
Includes index.
174009557X (pbk.) 9781740095570 (pbk.)
Electronic commerce.
Business enterprises--Marketing.
HF5415 / .B57 2001
658.84 / BIR 2001
Successful e-business strategy : the potential of electronic marketplaces / Charles Birch. - Frenchs Forest, N.S.W. : Prentice Hall, c2001. - 148 p. : ill. ; 21 cm.
Includes index.
174009557X (pbk.) 9781740095570 (pbk.)
Electronic commerce.
Business enterprises--Marketing.
HF5415 / .B57 2001
658.84 / BIR 2001