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Berger, Arthur Asa, 1933-

Seeing is believing : an introduction to visual communication / Arthur Asa Berger. - 2nd ed. - Mountain View, Calif. : Mayfield Pub. Co., c1998. - xiv, 210 p. : ill. ; 24 cm.

Includes bibliographical references (p. 200-202) and indexes.

ISBN: 1559349093 (pbk.) 9781559349093 (pbk.)

LCCN: 97010862

Subjects--Topical Terms:
Visual communication.

LC Class. No.: P93.5 / .B47 1998

Dewey Class. No.: 302.23 / BER 1998

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