Alreck, Pamela L.
The survey research handbook : guidelines and strategies for conducting a survey / Pamela L. Alreck, Robert B. Settle. - 2nd ed. - Chicago : Irwin, c1995. - xxvi, 470 p. : ill. ; 24 cm. - The Irwin series in marketing. .
Includes index.
0256103216 (pbk.) 0786303581 (pbk.)
94007619
Social surveys--Handbooks, manuals, etc.
HN29 / .A47 1995
301.0723 / ALR 1995
The survey research handbook : guidelines and strategies for conducting a survey / Pamela L. Alreck, Robert B. Settle. - 2nd ed. - Chicago : Irwin, c1995. - xxvi, 470 p. : ill. ; 24 cm. - The Irwin series in marketing. .
Includes index.
0256103216 (pbk.) 0786303581 (pbk.)
94007619
Social surveys--Handbooks, manuals, etc.
HN29 / .A47 1995
301.0723 / ALR 1995