Asia Pacific University Library catalogue


Hogan, Kevin.

The psychology of persuasion : how to persuade others to your way of thinking / Kevin Hogan. - petaling jaya : Advantage Quest, c2005. - 287 p. : ill. ; 24 cm.

Includes bibliographical references (p. 283-287).

9789832349549 (pbk.) 9832349540 (pbk.)

96003423


Persuasion (Psychology)
Influence (Psychology)
Interpersonal communication.
Interpersonal relations.

BF637.P4 / H64 2005

153.852 / HOG 2005