E-business applications for product development and competitive growth : emerging technologies /
In Lee, [editor].
- Hershey, PA : Business Science Reference, c2011.
- xxvii, 475 p. : ill. ; 29 cm.
"Premier reference source"--Cover.
Includes bibliographical references and index.
"This book will serve as an integrated e-business knowledge base for those who are interested in the advancement of e-business theory and practice through a variety of research methods including theoretical, experimental, case, and survey research methods"--Provided by publisher.
9781609601324 (hbk.)
2010046732
Electronic commerce.
Information technology--Management.
New products.
Technological innovations--Management.
HF5548.32 / .E28 2011
658.57502854678 / EBU 2011
"Premier reference source"--Cover.
Includes bibliographical references and index.
"This book will serve as an integrated e-business knowledge base for those who are interested in the advancement of e-business theory and practice through a variety of research methods including theoretical, experimental, case, and survey research methods"--Provided by publisher.
9781609601324 (hbk.)
2010046732
Electronic commerce.
Information technology--Management.
New products.
Technological innovations--Management.
HF5548.32 / .E28 2011
658.57502854678 / EBU 2011