Asia Pacific University Library catalogue


Proctor, Tony.

Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor. - 2nd ed. - London ; New York : Routledge, c2005. - xvi, 291 p. : ill. ; 25 cm.

Includes bibliographical references [p. 277-283] and index.

Creativity and its importance in business -- Blocks to creativity -- Theories of creativity and the creative problem solving process -- Objective finding, fact finding and problems finding/definition -- Morphological analysis and related techniques -- Brainstorming and its variants -- Lateral thinking and associated methods -- Synectics -- Paradigm-breaking techniques and some miscellaneous ideation methods -- Evaluation -- Implementing ideas -- Computer-assisted creative problem solving.

0415345421 (pbk.) 9780415345422 (pbk.)

2004020264

GBA502581 bnb

013079892 Uk


Problem solving.
Management.

HD30.29 / .P76 2005

658.403 / PRO 2005