Marketing fundamentals for future professionals : (Record no. 381498)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00582nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | APU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180815031824.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180815b2017 ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 97816374875912 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | APU |
| Language of cataloging | eng |
| Transcribing agency | APU |
| Modifying agency | WAN |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .R63 2017 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Robertson, Bruce |
| 9 (RLIN) | 38890 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing fundamentals for future professionals : |
| Remainder of title | version 1.0 / |
| Statement of responsibility, etc | by Bruce Robertson. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | United States: |
| Name of publisher, distributor, etc | Cognella, Inc., |
| Date of publication, distribution, etc | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 354 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 38891 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | PO number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Withdrawn | Available | Not Damaged | Available for loan | Book | APU Library | APU Library | Open Shelf APIIT | 15/08/2018 | EMO | I-022298 | 436.60 | HF5415.13 .R63 2017 c.1 | 00016239 | 15/08/2018 | 1 | 436.60 | 15/08/2018 | General Circulation | 2018/06/2542 |