Asia Pacific University Library catalogue


The future of advertising, marketing and digital media / (Record no. 382023)

000 -LEADER
fixed length control field 00640nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181220081002.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181220b2017 ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781542722131 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency APU
Language of cataloging eng
Transcribing agency APU
Modifying agency WAN
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .M43 2017
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Medina, Agustin.
9 (RLIN) 41183
245 14 - TITLE STATEMENT
Title The future of advertising, marketing and digital media /
Statement of responsibility, etc Agustin Medina.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc [S.l.] :
Name of publisher, distributor, etc Createspace Independent Pub.,
Date of publication, distribution, etc 2017
300 ## - PHYSICAL DESCRIPTION
Extent 150 p. :
Other physical details ill. ;
Dimensions 23 cm
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
9 (RLIN) 41184
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 20576
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication in marketing.
9 (RLIN) 41185
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type PO number
Not Withdrawn Available   Not Damaged Available for loan Book APU Library APU Library Open Shelf APIIT 20/12/2018 IBS Buku 115897/B 38.83 HF5823 .M43 2017 c.1 00016749 20/12/2018 1 38.83 20/12/2018 Staff Circulation 0018/06/2543
Not Withdrawn Available   Not Damaged Available for loan Book APU Library APU Library Open Shelf APIIT 20/12/2018 IBS Buku 115897/B 38.83 HF5823 .M43 2017 c.2 00016750 20/12/2018 2 38.83 20/12/2018 General Circulation 0018/06/2543