Managing product and service development : text and cases / Stefan Thomke.
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TextPublication details: Boston, Mass. : McGraw Hill/Irwin, c2007Description: vii, 592 p. : ill. ; 24 cmISBN: 007110755X (pbk.); 9780071107556 (pbk.)Subject(s): New products -- Management -- Case studies | Product management -- Case studiesDDC classification: 658.5 LOC classification: HF5415.153 | .T46 2007
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APU Library Open Shelf | Book | HF5415.153 .T46 2007 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027310 |
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| HF5415.153 .P73 2008 c.1 Collaborating with customers to innovate : | HF5415.153 .P76 2008 c.1 Product development : | HF5415.153 .S65 1998 c.1 Developing products in half the time : | HF5415.153 .T46 2007 c.1 Managing product and service development : | HF5415.155 .D47 2010 c.1 Design of sustainable product life cycles / | HF5415.155 .D47 2010 c.2 Design of sustainable product life cycles / | HF5415.157 .G35 1994 c.1 Managing customer value : |
Includes bibliographical references and index.
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