Rocking the ages : the Yankelovich report on generational marketing / J. Walker Smith and Ann Clurman.
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TextPublication details: New York, NY : HarperBusiness, c1997Description: xvii, 314 p. : ill. ; 25 cmISBN: 0887308139 (hbk.); 9780887308130 (hbk.)Subject(s): Marketing -- United States | Generational marketingDDC classification: 658.8 LOC classification: HF5415.1 | .S57 1997Online resources: Table of Contents
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415.1 .S57 1997 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027541 |
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| HF5415 .Z96 1999 c.2 The end of marketing as we know it / | HF5415.1 .H37 1989 c.1 Marketing mistakes / | HF5415.1 .S26 1998 c.2 Strategic marketing for success in retailing / | HF5415.1 .S57 1997 c.1 Rocking the ages : | HF5415.12.A7 K68 2007 c.1 Think ASEAN! : | HF5415.12.A7 K68 2007 c.2 Think ASEAN! : | HF5415.12.A8 I58 2005 c.1 International marketing : |
Includes index.
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