Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh.
Material type: TextPublication details: Mason, Ohio : Thomson/South-Western, c2004Edition: 8th edDescription: xxx, 714 p. : ill. ; 27 cmISBN: 0324190433 (hbk.); 9780324190434 (hbk.)Subject(s): Industrial marketing -- Management -- Case studiesDDC classification: 658.804 LOC classification: HF5415.13 | .H88 2004Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation | APU Library Open Shelf | Book | HF5415.13 .H88 2004 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011686 | |
General Circulation | APU Library Open Shelf | Book | HF5415.13 .H88 2004 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00032519 | |
General Circulation | APU Library Open Shelf | Book | HF5415.13 .H88 2004 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00027662 |
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HF5415.13 .H37 2008 c.2 Improve your marketing to grow your business : | HF5415.13 .H54 2004 c.1 The one-day marketing plan : | HF5415.13 .H88 2004 c.1 Business marketing management : | HF5415.13 .H88 2004 c.2 Business marketing management : | HF5415.13 .H88 2004 c.3 Business marketing management : | HF5415.13 .H88 2017 c.1 Business marketing management : B2B / | HF5415.13 .J39 2003 c.1 Marketing plans in a week / |
Previously published by Harcourt College Publishers, 2001.
Includes bibliographical references and index.
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