Asia Pacific University Library catalogue


The 100 best TV commercials-- and why they worked / Bernice Kanner.

By: Kanner, BerniceMaterial type: TextTextPublication details: New York : Times Business, c1999Description: xvii, 252 p. : ill. ; 26 cmISBN: 0812929950 (hbk.); 9780812929959 (hbk.)Other title: One hundred best TV commercialsSubject(s): Television advertising -- Case studiesDDC classification: 659.143 LOC classification: HF6146.T42 | K36 1999Online resources: Contributor biographical information | Sample text | Table of contents | Publisher description
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HF6146.I58 L53 2000 c.1 Microsoft Site Server 3.0 commerce edition : HF6146.I58 Y68 2018 c.1 Ogilvy on advertising in the digital age / HF6146 .I79 1999 c.2 Irwin/McGraw-Hill guide to marketing on the Internet 1998-1999. HF6146.T42 K36 1999 c.1 The 100 best TV commercials-- and why they worked / HF6161.B4 F73 2004 c.1 Wordcraft : HF6161.B4 S87 2002 Vol.1 c.1 Superbrands : HF6181.D4 S84 2011 c.1 The Dentsu way :

Includes index.

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