Auditing social media : a governance and risk guide / Peter R. Scott, J. Mike Jacka.
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TextPublication details: Hoboken, N.J. : Wiley, c2011Description: xx, 187 p. ; 24 cmISBN: 9781118061756 (hbk.)Subject(s): Internet marketing | Social media | Business enterprises -- Computer networks | Customer relations -- Technological innovationsDDC classification: 658.872 LOC classification: HF5415.1265 | .S36 2011
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415.1265 .S36 2011 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00029605 | |
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APU Library Open Shelf | Book | HF5415.1265 .S36 2011 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00029606 |
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| HF5415.1265 .S24 2010 c.1 The social media bible : | HF5415.1265 .S3 2011 c.1 The impulse economy : | HF5415.1265 .S36 2007 c.1 The new rules of marketing and PR : | HF5415.1265 .S36 2011 c.1 Auditing social media : | HF5415.1265 .S36 2011 c.2 Auditing social media : | HF5415.1265 .S52 2010 c.2 Introduction to internet marketing / | HF5415.1265 .S55 2002 c.1 Business to business Internet marketing : |
Includes bibliographical references and index.
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